advertising

All posts tagged advertising

In The Hit Job — Is the NFL in a death spiral?

Posted by mrturophile on October 9, 2016
Posted in: Sports, Writing. Tagged: , , , , . Leave a comment

The Hit Job‘s latest article is a trending topic in Medium. Currently the top result for “NFL,” beating out — for a brief moment — marketing machine behemoth Bill Simmons’ The Ringer for NFL-related content.

Is this the beginning of the end for the NFL? Read: Is the NFL in a death spiral?

nfl-death-spiral-top-nfl-tag-medium

Julian Rogers is a freelance writer, communications consultant and owner of Juju Eye Communications. Follow him on Twitter (@thejujueye), read his publication The Hit Job, or connect with him on LinkedIn.

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Zombie TV: NFL is under the control of DFS

Posted by mrturophile on October 25, 2015
Posted in: Fantasy Football. Tagged: , , , . Leave a comment

Braaaaiiiinnnnnsssss … I used to have some. Then I watched too many ads during football games.

Read my latest article, published in The Hit Job. Happy Halloween week!

Zombie TV: NFL is under the control of DFS

Julian Rogers is a freelance writer, communications consultant and owner of Juju Eye Communications. Follow him on Twitter (@thejujueye), read his publication The Hit Job, or connect with him on LinkedIn.

NFL advertising has hit rock bottom

Posted by mrturophile on October 20, 2015
Posted in: Business, The sporting life. Tagged: , , , , . Leave a comment

I’ve had it. Some people just need to be kicked in the stomach. Just ask my wife. I used to resist this notion. Then I endured too many advertisements during NFL games. Honey, you’re on to something.

​Read my latest article, published in Absurdist. 

Tubby punches the air — NFL advertising has hit rock bottom

Julian Rogers is a freelance writer, communications consultant and owner of Juju Eye Communications. Follow him on Twitter (@thejujueye), read his publication The Hit Job, or connect with him on LinkedIn.

A perfect day for advertising

Posted by mrturophile on November 18, 2013
Posted in: Business, Top Stories. Tagged: , , , , , , , , , . Leave a comment

The intersection of art, commerce, ears and a screen near you

It’s a perfect day, indeed. If you watch much television, you are aware that end-of-year holiday advertising is in full swing. This means releases of video games, movies, music and millions of retail items. Pre-positioning is no longer pre-positioning — it’s just positioning.

One of the more remarkable advertising campaigns dominating the airwaves is PlayStation 4’s ads for their new game platform, set to Lou Reed’s “Perfect Day.” My latest article for WiseTribe examines the impact of PS4’s new ad campaign and its use of a pop music classic to move product.

Lou Reed and PlayStation4

Julian Rogers is a freelance writer and communications consultant. Follow him on Twitter (@mrturophile), or connect with him on LinkedIn and Google+.

What are words for?

Posted by mrturophile on September 29, 2013
Posted in: music, News, Top Stories, Writing. Tagged: , , , , , , . Leave a comment

If you are aged 50+, advertisers know just how to get to you. In an article for WiseTribe, I have a little fun by exploring how 70s and 70s pop culture is the fastest way into your wallet.

Dale Bozzio of Missing Persons performs

image via tape.tv

Julian Rogers is a freelance writer and communications consultant. Follow him on Twitter (@mrturophile), or connect with him on LinkedIn and Google+.